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Post details: Boxing fans invited to meet-and-greet Marquez and Escobedo in Vegas!
04/28/09
Boxing fans invited to meet-and-greet Marquez and Escobedo in Vegas!
Tecate, the beer with carácter, invites boxing fans to meet-and-greet two of the most recognized Golden Boy Promotions boxers of today, Juan Manuel Marquez and Vicente Escobedo, as part of Cerveza Tecate's mobile boxing ring stop in Vegas on Friday, May 1st. Below, you'll find the complete information.
As you know, Cerveza Tecate sponsors the anticipated May 2 bout between Pacquiao and Hatton in Las Vegas. To reinforce its commitment with boxing fans, the brand launched a complete multi-platform campaign in its support, including commemorative packaging and a $20 mail-in-rebate for the HBO PPV event.
CERVEZA TECATE INVITES CONSUMERS TO MEET BOXERS JUAN MANUEL MARQUEZ AND VICENTE ESCOBEDO
Both boxers will participate at the Tecate’s Mobile Boxing Ring tour
WHAT: Cerveza Tecate invites adult consumers in Las Vegas to be a part of the excitement surrounding the bout between Manny Pacquiao and Ricky Hatton at the MGM Grand on May 2, 2009.
Fans will have a chance to meet-and-greet Golden Boy Promotions champions, Juan Manuel Marquez and Vicente Escobedo, who will be creating buzz and excitement among Las Vegas fans along with those in town for ‘The Battle of East and West.’
The Tecate’s mobile ring tour, in which boxing fans will have the opportunity to participate in autograph and photo sessions with two of the most recognized fighters, will also feature radio personality Piolin, and the popular Chicas Tecate to enhance the consumer experience.
WHEN AND Friday, May 1
WHERE: 4 - 6 p.m.
Mariana's Supermarket
3631 W. Sahara Ave.
Las Vegas, NV
WHO: Cerveza Tecate, one of the leading Mexican beer brands, reaffirms its commitment to Hispanic adults by offering a $20 mail-in rebate for the HBO Pay-Per-View event with purchase of a Tecate or Tecate Light 12-pack or larger.
INFORMATION: For additional information on Cerveza Tecate’s mobile boxing ring tour and its multi-platform campaign, please call Paola Ruiz or Alejandra Calva at (212) 219-0321.
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